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Pushes completed orders into a javascript object named datalayer for Google Tag Manager to use.

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framecreative/woocommerce-order-datalayer

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Woocommerce Order to Datalayer

Pushes completed orders into a javascript object named datalayer into the wp_head() for Google Tag Manager to use. Outputs the order details into the dataLayer on the receipt page then sets a meta value into order post called _ga_tracked so the dataLayer is not outputted twice if the user refreshes.

Requirements

  • Wordpress 4.0+
  • Woocommerce 3.0+
  • PHP 5.6+

Install

Via Composer

composer require framecreative/woocommerce-order-datalayer

Manually

Download and install into your plugins folder

Features

  • Use filter woocommerce_order_datalayer to add objects to the dataLayer before it is outputted.
  • Adds order meta to track that the dataLayer has been triggered already.

DataLayer contains:

  • transactionId
  • transactionDate
  • transactionType: 'sale'
  • transactionAffiliation
  • transactionTotal
  • transactionShipping
  • transactionTax
  • transactionPaymentType
  • transactionCurrency
  • transactionShippingMethod
  • transactionPromoCode
  • ecomm_totalvalue
  • event: 'orderCompleted'
  • ecomm_prodid: [ids]
  • ecomm_pagetype: 'purchase'
  • transactionProducts:
    • id
    • name
    • sku
    • category
    • price
    • currency
    • quantity

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Pushes completed orders into a javascript object named datalayer for Google Tag Manager to use.

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